Influencer Marketing
The right voices, telling your story.
Creators and hosted stays chosen for fit and values, not just follower counts.
INQUIREThe service
What we do
Creator partnerships that put your property in front of people already planning a trip or a night out. We find creators whose audience matches your guests, agree the brief and the fee in writing, host them properly, and make sure you keep the right to use what they make.
Ideal for
- Properties with something worth visiting for: a view, a dish, a room, an experience
- Launches, refurbishments and new menus that need attention quickly
- Owners who have been approached by creators and are not sure what a fair deal looks like
Step by step
How it works
Audience first
We start from who you want in the room, then look for creators those people actually follow.
Shortlist and terms
You see a shortlist with reach, audience and fee. Nothing is agreed without you.
The visit
We brief the creator, coordinate the stay or the meal, and make sure your team knows what to expect.
Reuse and report
You receive the content with the rights to use it, plus what it reached and what it brought in.
What’s included
- Creator shortlist matched to your guests
- Brief, fee and usage rights agreed in writing
- Hosted stay or visit coordinated end to end
- Rights to reuse the content on your own channels
- Reporting on reach, saves and enquiries
Before you enquire
Common questions
How do you choose creators?
By audience, not follower count. A creator with ten thousand local followers who travel is worth more to a Nairobi restaurant than one with a million followers abroad. We look at who engages, where they are and what they post about.
Do we have to pay, or is a free stay enough?
It depends on the creator and what you are asking for. Some accept a hosted stay, others charge a fee, and most expect clarity either way. We put the terms in writing so nobody is surprised.
Can we use their photos and videos ourselves?
Only if the agreement says so, which is why we always negotiate usage rights up front. Without that, the content belongs to the creator and using it on your channels is a breach.
What does it cost?
Every project is scoped to your property, the size of the brief and where the work will be used, so we quote individually. Request a quote with a few details and we will come back with a clear proposal.
